Digital Marketing Essentials Course
Research continues to show that digital marketing skills are in fact in very high demand. In fact around 69% of companies were going to hire more marketers, according to a report by Marketing Hiring Trends. Unfortunately, there is a considerable gap between digital marketing vacancies and skill supply and hiring managers continue to struggle to find the right talent. Perhaps, Digital Marketing is the most sustainable skill you can learn as a young person because for a long time to come, it will continue to be relevant as there will always be a need to sell! As the digital economy currently grows ten times faster than the offline economy, companies will continue to see a reason to engage those with digital marketing skills in order to reach wider audience, efficiently scale their business further and generate more revenue.
Who is this course for?
The course is designed for beginners and anyone looking at taking a digital marketing role anytime soon. Whoever you are, this class is designed to help you gain confidence in yourself as a digital marketer. This class is designed to introduce you to various important aspect of digital marketing from content to social media, from WordPress Administration to SEO and others, at the end of this class, you will have sufficient knowledge to take on any entry role within the digital marketing space. If you are a student, a corps member, an unemployed graduate, a job seeker or you run (or want to run) a small business, then this class is for you!
What Am I Learning In the Cohort?
Below is the summary of the course outline:
- Introduction to Digital Marketing
- Understanding Search Engine Optimization
- Business Website Essentials
- Blogging for Business
- Social Media Marketing
- Introduction to Media Buying
- Digital Strategy and Planning
What Do I Need For The Cohort?
- A Smartphone or Laptop
- Internet Access
- Readiness to learn (Very Important)
Is the Cohort online?
The cohort is both online and onsite. The cohort is tutor-led which means you’ll be taught by experienced designers. The tutor will make use of Zoom for the online sessions while the onsite will make use of the SkillHub (located at Ajibode in Ibadan). The cohort last for 8 sessions in 4 weekends, each weekend last for hours of intensive and interactive class.
How Much Does the Cohort Cost?
N20,000 only for Nigerians| $60 for International Students
What Other Benefits Do I Get?
To boost your confidence and help you build your portfolio, we will be posting you on internship with our partners immediately after the training provided you fulfill all the required class work and capstone projects. There will also be a session on how you can self-start or search for the right job opening. Lastly, you will join SkillNG’s Digital Marketing Alumni network and Support group where you’ll have access to continuous support and job opportunities.
I Want To Register
To register, kindly make payment to the provided account details below. For International Students, click on “Evidence of Payment” the registration form below for alternative payment options:
Bank name: UBA
Account Name: SkillNG Integrated Services
Account Number: 1021398295
Then fill the registration form below:
Send your evidence of payment using the button below:
For enquiries about this class, kindly send a mail to firstname.lastname@example.org.